Product launch · Film · Narrative

Mondea

A SaaS launch film designed as an entry point, not an explainer.

Role
Creative producer
Year
2025
01

The challenge

Mondea was launching live to a B2B audience. The introduction needed to feel modern and user-centric without overwhelming people with features or technical detail.

02

The approach

The story focused on clarity, momentum and problem–solution structure. Miro held ideation and alignment, while Illustrator and Photoshop supported assets, boards and narrative flow.

03

The outcome

A confident product reveal and a reusable film asset that established the tone of the new platform.

Behind the work

Process, details and selected frames.

Launch-film narrative and framing
Launch-film narrative and framing

Project contributors

  • Love Hagald — Visual Brand Manager
  • Teodor Mets — Motion Designer
  • Elias Nilsson — Motion Design Specialist
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